Selling with Authenticity: How to Be Genuine in Your Marketing

Can we all agree that sometimes marketing comes off as sleazy and disingenuous? Like they’re just trying to get a sale out of you and not care about anything else?

You know what I’m talking about… We’ve all seen those kinds of marketing tactics, and honestly, nothing turns me off of a company faster.

Unfortunately, I was trained for many years on how to use manipulation in marketing. It was icky, and I hated doing it. However, in the last three years as a business owner, I’ve learned to retrain my…